Unique sponsorship deal: EJ Menswear and PetStop

Sligo Rovers are delighted to announce a unique agreement between two of the region’s best-known businessmen.

With the club at heart, both Eamon Cunningham of EJ Menswear and John McKeon of PetStop Discount Warehouse have come together over a four-year period and will sponsor both the club’s Under-19 squad as well as a stand at The Showgrounds, formerly known as the Railway End.

For 2020-21 EJ Menswear will be primary kit sponsor for our Under-19 team as Pet Stop will take naming rights for the stand, which now becomes The Pet Stop Stand for the same period.

In 2022/23, they pair swap around and PetStop will become Under-19 sponsors with the stand becoming The EJ Menswear Stand.

Club CEO Colin Feehily spoke today at the announcement of the deal “This is a really new, unique partnership which we are thrilled to be able to announce.

“Eamon and John are no strangers to us here, with both heavily involved in numerous fundraisers throughout the years, most recently with the Beat It Fashion Show back in October, which was a huge success.

“It proves that the club is in the hearts of people in the town and community, this is really a unique sponsorship arrangement.

Eamon Cunningham, owner of EJ Menswear: “I am delighted to support the club for the next four years. I’ve been a season ticket holder for years now, and we are proud to be involved.

“As it turned out, myself and John were both interested in sponsoring the stand, so instead of missing out on it, we came up with this idea which will work well for everyone.”

John McKeon of PetStop said: “I am proud to see the company name in the stand, it will be great to come here with staff, family,  and friends and be able to sit here. I always sit in that stand.

“I’ll look to remember the 1983 cup final, which meant a lot to me personally.

“We will be doing something with the design of the stand which we hope supporters will like. I’m looking forward to it.”

Everyone at Sligo Rovers wish to thank Eamon, John and all their staff for their continued support.